Who Manufactures American Apparel?

Curious about where your favorite American clothing comes from? The origin of American apparel might surprise you, as manufacturing has changed dramatically over recent decades.

American Apparel was originally manufactured by American Apparel Inc. in Los Angeles, California. After bankruptcy, the brand was acquired by Gildan Activewear, a Canadian company that now produces most American Apparel products in Central America and Mexico.

American apparel manufacturing facilities

Let’s explore the world of American clothing manufacturing and discover who really makes the clothes Americans wear every day.

Table of Contents

Is All American Apparel Made in USA?

The "Made in USA" label carries prestige, but how many American clothing brands actually manufacture domestically? The answer might surprise you given the global nature of today’s apparel industry.

No, not all American apparel is made in the USA. While some brands maintain domestic manufacturing, approximately 97% of clothing purchased in America is made overseas in countries like China, Bangladesh, Vietnam, and India.

American flag on clothing label

The Reality of American Apparel Manufacturing

Through my years in the apparel industry, I’ve watched the landscape of American manufacturing change dramatically. During the 1960s, approximately 95% of clothing worn by Americans was produced domestically. Today, that figure has flipped completely.

Factors Driving Offshore Manufacturing

The shift from domestic to overseas production didn’t happen overnight. Several key factors influenced this transition:

Factor Impact on Manufacturing
Labor Costs Overseas workers are often paid a fraction of US wages
Trade Agreements NAFTA and other agreements reduced import barriers
Technology Advanced shipping and communication made global coordination easier
Consumer Demand Pressure for lower prices drove companies to seek cheaper production

When I visited several American clothing brands last year, I discovered that many maintain their design teams in the US while outsourcing production to our facilities in China or to other international locations. This hybrid approach allows brands to claim some domestic connection while benefiting from international manufacturing efficiencies.

American-Made Exceptions

Some brands have bucked this trend, maintaining domestic production despite the challenges:

  1. American Giant – Known for their "Greatest Hoodie Ever Made," they produce in North Carolina
  2. Texas Jeans – Makes all their denim products in the USA
  3. New Balance – Produces some athletic footwear domestically
  4. Dearborn Denim – Chicago-based jeans manufacturer

In my experience working with various brands, those committed to American manufacturing typically position themselves in premium market segments. The higher price points allow them to absorb the increased production costs while appealing to consumers who prioritize domestic manufacturing.

What is the Biggest Clothing Company in the US?

The American fashion industry is dominated by several major players, but which company truly stands at the top? This question reveals much about American consumer preferences and retail power dynamics.

Nike is the biggest clothing company headquartered in the US, with annual revenue exceeding $44 billion. Other major players include VF Corporation (owner of North Face, Timberland), Gap Inc., and PVH Corp (Calvin Klein, Tommy Hilfiger).

Major American clothing company headquarters

America’s Apparel Giants: A Closer Look

The American apparel landscape features companies of different sizes and specialties. From my perspective as a manufacturer who works with various brands, I’ve noticed that size doesn’t always correlate with quality or consumer loyalty.

Top US Clothing Companies by Revenue

Here’s a breakdown of the largest American clothing companies based on recent revenue figures:

Company Annual Revenue Notable Brands Manufacturing Locations
Nike $44.5 billion Nike, Jordan, Converse Vietnam, China, Indonesia
VF Corporation $11.8 billion North Face, Vans, Timberland Vietnam, China, Bangladesh
Gap Inc. $16.7 billion Gap, Old Navy, Banana Republic Vietnam, China, Indonesia
PVH Corp $9.2 billion Calvin Klein, Tommy Hilfiger China, Vietnam, Bangladesh
Ralph Lauren $6.2 billion Polo, Ralph Lauren China, Vietnam, Sri Lanka

Beyond Size: What Makes These Companies Successful

In my dealings with major American brands, I’ve observed several common factors that contribute to their success:

  1. Global Supply Chain Management – The biggest companies excel at coordinating complex international production networks. When I supply materials to larger brands, their specifications and quality control processes are extremely detailed.

  2. Brand Image Investment – Top American companies invest heavily in marketing and brand building. One executive from a major sportswear brand told me they spend more on marketing than on actual production costs.

  3. Innovation in Materials and Design – Leading companies constantly push for new fabrics and construction techniques. I’ve had to upgrade our manufacturing capabilities several times to meet the evolving requirements of American brands.

  4. Omnichannel Retail Strategy – The most successful companies seamlessly integrate online and physical retail experiences.

My factory has produced for subsidiaries of several major American brands, and the difference in their approach compared to smaller companies is striking. The level of detail in their technical specifications and quality control processes requires significant investment on our part to meet their standards.

Which Country Produces the Best Quality Clothes?

Quality in clothing manufacturing varies widely across countries, leading many to wonder which nation truly excels in apparel production. The answer depends on numerous factors beyond just geographic location.

Italy is widely regarded as producing the best quality clothes, particularly in luxury fashion and tailoring. However, Japan, France, UK, and the USA also excel in specific garment categories. Quality depends more on individual manufacturers and their standards than country of origin.

High-quality garment production

Quality Factors in Global Apparel Production

As someone who has managed apparel manufacturing for over a decade, I’ve seen firsthand how different countries develop specializations in clothing production. Quality is never a simple question of geography—it’s about expertise, tradition, and investment in excellence.

Comparing Manufacturing Quality by Country

Each major apparel-producing country has developed its own strengths:

Country Quality Strengths Notable Products Manufacturing Approach
Italy Luxury craftsmanship, Fine materials Designer suits, Leather goods Small-batch, artisanal techniques
Japan Technical precision, Innovative fabrics Denim, Technical outerwear Meticulous attention to detail
France Haute couture, Luxury accessories High fashion, Formal wear Traditional craftsmanship
UK Traditional tailoring, Heritage styles Suits, Wool garments Traditional methods, heritage brands
USA Denim, Workwear, Athletic wear Jeans, Work boots, Sportswear Specialized production, innovation
China Versatility, Scale, Technology Full range of products Advanced equipment, efficiency

The Truth About Chinese Manufacturing

As a Chinese manufacturer, I often encounter misconceptions about quality. The reality is that China offers various quality levels based on the client’s specifications and budget. In our factory, we produce for both mid-market American brands and premium European labels, adjusting our processes accordingly.

When American clients visit our facilities, they’re often surprised by the technology and skill level of our workers. One buyer from a major US retailer commented, "This is nothing like what I expected from Chinese manufacturing."

Quality Determinants Beyond Country of Origin

In my experience, these factors influence quality more than country location:

  1. Manufacturing Standards and Processes1 – The strict quality control systems in place matter more than where the factory is located. Our facility uses the same quality control procedures regardless of whether we’re producing for European or American markets.

  2. Material Sourcing – Superior fabrics and components lead to better garments. We source materials globally, including Italian fabrics for certain premium products.

  3. Worker Training and Expertise2 – Skilled workers produce better garments. We invest heavily in training our staff on specialized techniques.

  4. Client Specifications and Price Points – The quality a client is willing to pay for ultimately determines the end product. I’ve produced nearly identical garments at different quality levels based solely on client budget constraints.

  5. Production Volume and Timeframes – Rush orders and massive production runs typically result in more quality issues than smaller, carefully managed production.

When discussing manufacturing with my clients, I emphasize that choosing the right manufacturer within a country is far more important than choosing a country itself. Every nation has producers at various quality levels.

Conclusion

American apparel manufacturing has largely moved overseas, with Nike leading as the biggest US clothing company. While Italy and other European countries are known for premium quality, excellence in clothing production depends more on specific manufacturers than country of origin.



FAQ(Frequently Asked Questions)

1. Who manufactures American Apparel now?

American Apparel is currently owned by Gildan Activewear, a Canadian company that manufactures most of the brand’s products in Central America and Mexico.


2. Is all American apparel made in the USA?

No. Only a small percentage of American clothing is made in the USA. Today, about 97% of clothing sold in the U.S. is manufactured overseas.


3. What is the biggest clothing company in the U.S.?

Nike is the largest clothing company headquartered in the United States, with annual revenue exceeding $44 billion.


4. Which country produces the best quality clothing?

Italy is widely regarded for producing the best quality clothing, especially in luxury fashion. Japan, France, and the UK also excel in specific garment types.


5. Is Chinese clothing manufacturing low quality?

Not necessarily. Chinese manufacturing spans all quality levels. High-end clothing is produced in China for major global brands using advanced equipment and skilled labor.


Understanding where clothing is made—and by whom—gives businesses and consumers valuable insight into quality, pricing, and supply chain practices. Choosing the right manufacturer matters more than choosing the right country.


  1. This resource will provide insights into how rigorous standards can enhance garment quality, regardless of location. 

  2. Discover the importance of skilled labor in producing high-quality clothing and how training impacts the final product. 

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Joe Cai

Maneger @Dongguan De Cheng Textile Custom OEM/ODM Apparel Specialist 8+ Years Crafting Premium Activewear & Streetwear Sustainable Manufacturing Advocate Partnered with 200+ Global Brands Alibaba Gold Supplier Certified

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